CapitaMalls Asia Limited is one of the largest shopping mall
developers in Asia. It has interests in and manages a pan-Asian
portfolio of 104 shopping malls across 53 cities in Singapore,
China, Malaysia, Japan and India.
In its first venture into the mobile app space, it wanted to
attract shoppers to its malls during the year end festive season
to consolidate their shopping at these malls.
We created a trendy Christmas iPhone Mobile App which is the ideal
shopping assistant to help Users curate special deals and offers,
many of them facilitated by celebrity bloggers; set up a Christmas
Wishlist, share it with friends and plan their shopping trips to
the malls efficiently.
- Digital Strategy
- User Research
- User experience design (UX)
- Site information architecture
- Mobile App design & development